How it began: Out of passion for beautiful things, the Meli Melo – Paris story began in 1998 from a single store project opened in Bucharest. The success of the women jewelry and accessories collections, the openness and trust of customers in the Meli Melo – Paris brand have been at the basis of its development. How we developed: Values and ethics in both collaboration and business relationships with our suppliers, partners and employees represent and propel us into the future. Our goal is to offer our clients incredible experiences and inspiration. What motivates us daily: We are constantly focused on emphasizing the individuality, personality and fashion style of every woman who steps into the Meli Melo – Paris stores. We are dreaming of bringing fantasy, color and style through the most complete range of fashion accessories. Meli Melo today: We own the largest Romanian stores network of jewelry and fashion accessories for women. We are represented in all major cities in the country with 44 stores. This year, the chain expanded with the takeover of the Bonsai stores in Bucharest and their rebranding, Meli Melo – deco being the second brand within SC Meli Melo Fashion SRL and….we won’t stop here!